SDS 2.0: Active Shooter Intelligence™ is the Difference

The Future is Active Shooter Intelligence™ and SDS will be Your Trusted, Experienced Partner

If you are attending ISC West this year we want to celebrate with you! SDS has chosen this important industry gathering to unveil not only the company’s new branding, but key changes that we are sure will make the market sit up and take notice. Since its founding in 2013, SDS has strived to provide our customers with the industry’s highest quality, most dependable gunshot detection solution. And while our users, the media and institutions like the Department of Homeland Security have recognized our efforts, we realize that we can never rest on yesterday’s successes. SDS must always be innovating to save lives. To reinforce this concept internally, SDS has embraced a concept that we are calling “Active Shooter Intelligence™.”

Active Shooter Intelligence is an all-encompassing term that refers to our industry leading technology, our team’s advanced engineering capabilities, and most importantly, the highly reliable and privacy-conscious data delivered instantly to our customers. It is also SDS’ North star. From engineering, sales and operations support, every employee at SDS is focused on delivering Active Shooter Intelligence designed to help your employees, students and customers receive the timely and easily understandable information they need during a gun violence event.

New Products and Features That Save Lives

Improving Emergency Communications

SDS has always worked closely with the industry’s leading 911 notification providers to send gunshot location data to emergency services. While these important integrations are still available, SDS has improved how this process works by directly incorporating the transmission of enhanced data for 911 operators directly into our solution. Now not only will law enforcement have access to a more detailed, comprehensive set of event data but PSAP/emergency services operators will have a dedicated, human resource to help them interpret and distribute data in real-time.

Solutions for Small to Medium Sized Businesses

SDS’ parent company,, helps small businesses find economical, easy-to-implement security solutions. Working with’s engineering team, SDS has created a special version of its award-winning sensor that can now be easily installed and monitored by service providers. Active Shooter Intelligence will now be even more accessible to small businesses that want the detection capabilities found in SDS’s enterprise class solution, but at a lower cost of ownership and support from their service provider. This solution is available exclusively through service providers for customers that use the platform to manage their video, access control, and other security devices.

Outdoor gunshot detection for building perimeter security

SDS has always been the market’s leading choice for indoor gunshot detection and tracking. SDS will now, based in part on our groundbreaking work with the Department of Homeland Security, expand its product offering to include building perimeter coverage. Unlike competitor solutions that are just a weatherized version of their indoor sensor, SDS’ new product is being built from the ground up to deliver reliable coverage of your organization’s parking lots, entrances and courtyards. And since the same acoustic and infrared signal verification technology is used for event detection and verification, customers can be assured that SDS will continue to deliver a market-beating high detection/low false alert product. And unlike outdoor solutions that rely on acoustical recordings and signals analyzed by human operators, SDS’ perimeter solution will not record, process or transmit audio data. SDS’ total building perimeter solution will work seamlessly with existing indoor installations and is designed to provide security and law enforcement with a complete picture of gun violence activity in and around a single structure. This solution is in development and will be available later this year.

New Business Models Make Active Shooter Intelligence More Affordable

Finally, Active Shooter Intelligence should be available to as many organizations as possible. In addition to the small-to-medium sized business offer mentioned above, SDS will now be offering its enhanced enterprise solution under what can only be described as the industry’s most competitive business model. SDS dealers and integrators are an integral part of this new model, and it has never been a better time to become an SDS authorized dealer.

Please take a moment to reach out to your SDS Regional Sales Manager to learn more about Active Shooter Intelligence, our new product features and capabilities, and what it means to work with the industry’s leading gunshot detection solution.

And, if you’re at ISC West this year, swing by our Booth #26049 on Thursday, March 30th at 3:30 Vegas time to help us celebrate everything that is “SDS 2.0”!